Tim Maughan in conversation

2022

A conversation with DEL participant and author, Tim Maughan, about digital infrastructure, the role of organized labour in the creative landscape and the DEL project Artwork_Local404. We talk about technology and capitalism and consider what part of an artist’s work could be organized, how this would affect their well-being and what form collective action might take. Tim also talks about how we need to rethink many of the platforms of tools of the digital world as public infrastructure and this may change how we understand what the government could do with them.

Relevant Links:
http://timmaughanbooks.com/

https://artwork404.com/

Produced by the Artengine Stream Team:
Mikki Gordon aka Seiiizi https://twitter.com/s3iiizi
Ryan Stec
Kimberly Sunstrum https://www.kmbrlysnstrm.com/

Production Design Consultation: Leslie Marshall/MAVNetwork http://www.mavnetwork.com/
Post-Production Support: Chris Ikonomopoulos

Artengine’s Digital Economies Lab brought together a diverse group of artists, designers and other creatives to rethink the infrastructure of cultural production in the 21st century.

Funding for the Digital Economies Lab was received through the Canada Council for the Arts Digital Strategies Fund.

Operational funding for Artengine is provided by the City of Ottawa, the Ontario Arts Council and the Canada Council for the Arts.

For more information on Artengine and its projects go to http://artengine.caA conversation with DEL participant and author, Tim Maughan, about digital infrastructure, the role of organized labour in the creative landscape and the DEL project Artwork_Local404. We talk about technology and capitalism and consider what part of an artist’s work could be organized, how this would affect their well-being and what form collecti …

Autogenerated Transcript from YouTube (if available)

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0:09

all right welcome uh tim we’re here with uh tim mon

0:15

author journalist novelist journalism work and i guess fiction as

0:21

well has appeared in places regularly bbc vice motherboard

0:27

host of other places i find fascinating because of his work not just as a writer in a box of writing but with

0:35

like architects and artists in all kinds of especially technology saturated

0:41

environments so welcome how you doing today i’m good thanks for having me man so we’re here

0:46

to talk a bit about um the digital economies lab and some of the

0:52

thinking and work that’s happened around this research laboratory here at art

0:58

engine um you have been involved uh with a small

1:04

group as you kind of uh engage the idea of organized labor

1:09

and uh and in relation to the creative

1:15

domain so what i guess let’s start with the sort of simple question of what what drew you to this idea of a union

1:22

um and uh creative industries or the artistic world what what brought you around those

1:29

two ideas in all honesty it came out of that first initial

1:34

deal meeting that first weekend we had we were over at deloitte’s offices

1:40

which was that was just weird but that’s a weird space but that’s a whole other video

1:46

um and we were sat around talking and the things that people were you know we would

1:51

that that day as you remember we did a bunch of exercises where people were talking about what their concerns were and their hopes and stuff and the thing

1:58

that came out a lot the issues that were coming out a lot were were

2:03

stuff around labor and specifically around payment it seemed to me the thing the thing i kept hearing people saying

2:10

was that like there was a lack of transparency in in how much money they should be making as

2:16

artists you know they’d often find themselves in in shows or performances or whatever and

2:23

they were asked to they were asked how much they expected

2:28

to be paid by clients rather than being given a figure and

2:34

at the same time they suspected or found out later even the other people they were working with were getting paid more

2:39

to them or in some cases getting paid less to them and that and that and that that inequality felt felt wrong to them

2:45

and this kept coming out that was kind of the thing that kept coming out the most that first morning if i remember

2:50

and it just made me i think i just literally just stood up or put my hand up or something in one of the sessions said it sounds like what you need to

2:56

union because that’s what unions are for right they’re there to do a lot of things but for me one

3:02

primarily one of the things so therefore is to create solidarity when it comes to pain when it comes to labor value right

3:09

it’s to argue for their members to have an equitable and

3:16

and just payment structure and that for their labor to be valued in the right

3:21

ways and that just that just struck me as and i come out as well of you know now

3:27

you mentioned the introduction i’m a journalist i’m a freelance journalist but a lot of my friends increasingly are becoming freelance

3:35

for reasons that we might get into you know more the conversation but but you know a lot of them had just

3:42

spent the last two years up to that point like fighting to unionize places like

3:47

you know i write for vice a lot i used to i still do it vice were fighting to build a union

3:52

buzzfeed or fighting to build a union um and and

3:58

it talking to those people and watching them and how to see their organizing was really inspiring for me

4:03

for to watch a couple years to see the union especially in the u.s i mean you know obviously i’m british and moving

4:09

heaven from europe i think unions are i’m not too sure about canada yet but in

4:15

in the u.s unions are viewed very very differently it’s very much a dirty word for a long time especially in the

4:21

creative industries um outside of hollywood ironically where unions are very powerful and they as

4:26

they should be and you know in the tv and film industry uh the unions are incredibly powerful

4:31

um sometimes not always in the best ways but still they exist and then you know there was structure there for hopefully

4:37

for people to mold and use but it felt like we it just felt to me

4:42

from those discussions what we were talking about the kind of solidarity would kind of build was an organized labor issue

4:49

however like you know that’s about pay or working conditions or intellectual property and stuff like

4:55

this these all seem to be issues of exploitation of labor and that

5:00

just struck me as that was the way to move forward with this and we’ve

5:06

uh had this conversation a bit before but i i do wonder about um how over the

5:11

course of this research have you been thinking about that question of what labor consists of

5:18

in the creative context i think in some of the ways that we’ve seen and do see like you mentioned hollywood

5:25

is a great example of like you have very specific skill sets that organize around you know you’re in

5:32

um you know the being a cinematographer is a sort of you’re welcomed into a very

5:38

clear barrier around the skill set um and if is is a skill set the right

5:44

organizing force or have you sort of come to think is there another organizing principle that would be

5:51

useful within a broader definition whether it’s artists or creative sector

5:56

or creative industries that’s a good question and i don’t know that i know an answer to that the skill set thing is

6:04

it’s incredibly hard to to clarify and to specify and and to use fairly i think

6:11

and that’s that’s a real issue um [Music] there’s a whole

6:17

minefield of of issues there that that i think to a certain extent we probably

6:22

hand waved over a little bit with the with the project we did um we were just uh you know inviting people

6:28

to be artists and i think that that’s something good and i think that that’s something that we should probably seize upon in a way

6:34

when we’re talking about this stuff you know i don’t have any formal qualifications in any of the any of my

6:40

practices at all you know i haven’t been i haven’t done a day’s worth of of studying how to write formally since

6:48

i was 17. okay and i’m 47 now right okay so it’s 30 years since

6:55

i had any kind of education or qualifications whereas i know other writers

7:00

you know who have mfas have been through mfa programs i know journalists who’ve been to journalism school which is why

7:06

i’m always a little uh uncomfortable calling myself a journalist i kind of fell into it but

7:11

that’s very typical now a lot of people fall into journalism a lot of people fall into art

7:16

exactly the same way and you know some of the best are i see and i want to say now but that’s not

7:23

even true somebody i hold dearest and have done all my life was made by people who have

7:30

zero education in anything sometimes right let alone art you know especially when it comes to music

7:35

uh some of the best books i’ve read were written by people who who have no formal qualifications

7:41

and you know we’re looking at a world now where some of the best art i see on a daily basis comes out platforms like tick tock

7:46

you know i think genuinely amazing work being done on platforms like tik tok and youtube and places

7:52

which is a whole you know whole other side of the discussion about what these platforms represent and how they exploit our labor

7:59

both as both as artists and audiences yeah but it’s still you can’t deny that that that

8:05

good art is being made on these platforms right so by people with with apparently no

8:11

qualifications often so i i i’m very i’m very cautious about making it too

8:18

skills-based that qualification to be to be part of a union and that in that way do you think that that’s sort of part of

8:25

the one of the driving forces behind what that exploration that you guys are doing

8:31

trying to speculate on what those questions would be if we if we remove skill set

8:37

as an organizing factor what else will we you know and how do you how do you what

8:43

kinds of questions do you did you did you come up with or did came to mind that was very much we came up with

8:49

questions rather than solutions i think that was very much the point of the project really um that kind of ideas if

8:55

people is identifying as an artist enough and i think i think it has to be right i think

9:00

i think getting bogged down in any discussion where you’re trying to say the opposite to that

9:07

it’s isn’t interesting philosophical discussion that makes very little sense in in the 21st century and secondly it’s not for

9:13

union to do because the union has more important to be doing you know and and

9:19

and i think that was kind of we came up with a bunch of speculative questions that we kind of put together in a

9:25

manifesto my my head’s kind of blank to them now but they’re on the website and and

9:30

but they were very much we’re very much asking participants or audiences or whoever’s looking at this

9:37

stuff to kind of invite them into forming the union to so

9:42

that it fits that which i think is an important thing for a union to do that

9:47

that it melds itself to its members rather than any other way whilst at the same time having certain

9:54

standards uh especially around diversity and how people are treated and codes of conduct but also around

10:02

principles around labor having set minimums i think is what what union needs to do about no you will not we

10:08

will not allow you to work for that this amount yeah you know the the fight for the union should be

10:14

for all those members that want that to be a living wage that the ultimately to fight whether it’s realistic or not is

10:20

that we that we get our members a living wage right that’s how i saw any representative talking very personally

10:26

at this point but when we threw it out there you know we threw it out there as a way that hopefully people can come to

10:32

this manifesto question list that we’ve written it’s a weird manifesto and every point

10:37

is is a question but yeah maybe that’s the way maybe that’s the future manifesto i think that

10:42

there’s a lot to be said for a 21st century manifesto that is constructed of questions for sure yeah yeah i think i

10:49

mean it it there’s an interesting uh question around

10:55

like what is the organized aspect of the union in relation to this kind of

11:01

this amorphous thing that is totally disorganized uh of of of sort of the big

11:08

tent version of art which we we welcome everyone uh i think you know you spoke a bit about the

11:15

the question of uh you know uh even fee like a base minimum fees but then

11:21

even then what are we what is the work that we are defining there yeah so

11:26

that’s two questions but the one i think i’d like to go to first is the idea of

11:31

what needs to be organized like what is the organized aspect there is

11:37

the the sort of defense of wage um but what else how other what other kinds of

11:42

mechanisms do you see in there what union’s about to me are solidarity and creating a presence that is greater than

11:48

one person right you know so the idea that somebody has your back

11:54

i think we were trying to argue for that and the idea that you know if someone

11:59

someone messes with you they’re messing with more than one person that’s what a union’s about really in in an old school

12:05

kind of labor sense and i think we kind of wanted to create that at least i did i kind of viewed it

12:10

that that was what we should be aiming to do for artists so do you know if i see an artist

12:16

being screwed over on the internet if the work’s been stolen if they’ve been underpaid if i find out about writers being underpaid which i do a lot you

12:23

know i i personally become really irate and angry about it and i like the idea of there being potentially like

12:29

potentially even tens of thousand people showing that anger at that moment and how powerful that can be

12:35

what’s remarkable in in [Music] in some of the or many of the projects

12:41

um which we set out to you know uh challenge

12:47

you know creatives uh and you know all of all kinds to come together to

12:52

think about these relationship between technology and prosperity and creativity and how in in a professional world

12:59

um and the even before the pandemic the the i wouldn’t say a resistance towards

13:06

thinking of technology but there was a uh a zig you know around our zag

13:12

in relation to the question of technology and and what it was towards was this idea of collective care

13:18

and i i wonder if you think some of that is is it

13:24

um a reaction to um just the the way technology is being used or is

13:30

there something inherent in technology which requires us um especially those steeped in in the in

13:36

the practice of creating with it of of needing something else to offset it there’s something in heaven in

13:43

in technology i do think to a certain extent there’s certainly something inherent in capitalism and you can’t separate the two

13:49

right i think that’s really the crux i mean it’s the crux of my my kind of personal worldview it’s that you can’t separate technology from capitalism i’d

13:56

like to be able to yeah but the technology we use and we we build and and and we’ve

14:04

we’ve entrapped ourselves in from whatever between or we’ve committed to in certain ways is is fundamentally just

14:10

an extension of of capital it’s that that’s what it exists to do um like one of the things that i’m very

14:17

obsessed with at the moment especially around this issue is this solidarity in

14:23

withholding labor to a certain extent um i’m i’m kind of trying to find a smart

14:31

way of describing it at the moment and the best i’ve come up with is this kind of idea of commitment creep so this idea

14:36

like feature creep which you talk about with software where you know something like i don’t know photoshop there’s so many

14:42

features added to it constantly or your phone has so many features added to it constantly do it becomes unusable or

14:48

bogged down or slow and work i feel like that this is happening to artists and while we are being asked to commit to

14:54

different types of work in order to to to continue to be working eyes use an

15:00

example um i mean social media is like the obvious example if you’re an artist

15:06

you’ve got to be on social media in order to promote your work okay but that’s fair enough it’s there’s a lot

15:13

that it becomes a lot of labor but i understand that it’s a good way of reaching out to people i’m certainly my

15:19

career is dependent on me being on twitter all the time which is you know it’s just like awful but i have to do it yeah

15:26

there’s a cycle like a it’s a real psychological cost oh it’s not only the labor cost but the fact

15:31

that you are asked to be a part you are in order to

15:37

to to make an artistic uh career it is impossible it’s impossible to not to not

15:43

to not be on that right and as a journalist even more so um

15:49

i get most of my work and get most of my contacts as a freelance advice social media people come to my work for social media so it’s impossible for me to

15:56

abandon that right um i joke with my other friends especially journalist friends we joke about hanging we don’t want to be famous

16:02

just want to be successful enough that we can quit twitter and it’s a very real feeling it’s a joke but it’s a very real

16:07

feeling but it’s it’s more it becomes more than that because it’s cranked up constantly right so you know as a

16:14

novelist who’s a relatively newly published novelist you know i was expecting to be told i

16:20

had to have a social media account and no one did tell me that so i was already very active in social media at that

16:25

point um but then you’re competing with everybody else on social media for attention it’s

16:31

an attention economy and you’re constantly in competition with every other artist so you’ve instantly been

16:36

put into a competitive situation where at a time where i’m arguing for solidarity right yeah but then there’s

16:42

this like what this commitment creep where it’s like okay so you’re on twitter like are you on instagram okay

16:48

have you on facebook what about having a youtube channel what about doing a podcast

16:53

this was the thing like this year that was going around in writers communities or especially novelist communities was

16:59

um you should start a podcast and i look at like you know i’m writing the science fiction area a bit and the

17:06

most successful science fiction writers all have podcasts where they don’t really talk about their own work but they’re talking about other people’s

17:12

work usually they’re talking about work made by disney they’re talking about work made by large corporations a lot of the time so they’re doing this

17:19

incredibly time in sense time intensive labor of running a podcast in

17:24

order to promote their own work when they actually tend to be promoting it feels like a lot of corporate work

17:31

and it’s just this signal to noise ratio it you might be an author that’s got a

17:37

really interesting angle in your book and a podcast makes perfect sense for it especially non-fiction books still make perfect sense well you might have this

17:43

really amazing spin on telling your narrative um

17:49

that you can use the podcast folds into this really clever and amazing ways of doing this and i’ve encountered like a lot of

17:55

people doing incredible work for this but it becomes this competition comes

18:02

this composition mix with this noise to signal ratio problem where i’ve got to have a podcast because

18:08

you’ve got have a podcast and then then we both have a podcast and then everybody else has got a podcast and

18:13

everyone’s an artist and it’s just like i can’t listen to a podcast

18:19

no more than i can watch all the youtube videos will read all the tweets but and plus it’s it’s not just tweeting having

18:26

a podcast it’s like a full-time job i know people who podcast for a living and

18:32

and in order to do it well they’re spending like 12 hours to 20 hours a week just editing

18:38

audio yeah i don’t do that to go back to this question of the of the technology

18:43

and the um uh and is there something inherent in it

18:49

and i wonder in in the work that um your group sort of talked over and and

18:55

the way um that you thought about this issue is it is it possible

19:02

to project a platform or to imagine a platform that that that does something different

19:08

than what these existing platforms are or is it is there something inherent in in platform capitalism that there’s

19:14

something inherent that makes it impossible i think there’s something inherent in platform capitalism yeah um

19:19

the idea of a union in this context is it we first take the stance that that it

19:25

is impossible to develop a care oriented platform or a collective but and so we

19:30

must repurpose the tools knowing that they are tools that are inherently flawed but repurpose

19:36

them for some kind of collective action there’s a couple of things that i mean the part the collective action i think is refusing to do that labor i think i

19:43

would really i was talking about this and just to some friends and talk about the awful podcast thing

19:49

and [Music] i was slightly dismayed to see i won’t mention any names and an author who

19:54

whose work i really really like respect had a new novel and launched a podcast to promote the novel and i was like

20:00

okay if you’re doing it now i feel like i need to do it right and and i don’t want that feeling i don’t want anybody

20:06

to feel that and i kind of like the idea of there being a work solidarity movement of authors that say no we are

20:12

authors we sit in a room and we write once every two years we might come out

20:18

and do a few talks here and there or we might be on a panel or we might tweet and we might do things but that is primarily what we do we’re authors we’re

20:25

not stand-up comics we’re not we’re not radio djs we’re not if you want to do these

20:32

things then that’s possible but i think there’s kind of like a a kind of almost a refusal to do this but across the

20:39

board right you know the idea that like including people whose profiles are very high just

20:46

saying like you know you don’t have to do this as enough you don’t have to

20:53

take on considerable labor outside the lab because it’s bad for you it’s bad for your practice right it’s not just

20:58

bad for you economically that you’re not getting paid to do this labor and your time has been spent on unpaid labor

21:04

which is primarily should be the primary concern of any union right to me but it’s also that it’s about your

21:10

practice yeah if you’re spending like 10 to 12 hours a week organizing editing recording a podcast

21:18

it’s 10 to 12 hours a week you’ve lost on your practice yeah and that’s what we should always be fighting for is the

21:23

ability to spend as much time as on our practice right so i kind of like the idea of of the union representing a

21:31

stand against that which was kind of exaggerated into the general strike ideas that we had

21:38

um which was also about fighting against platform capitalism about giving this unpaid labor which is being turned

21:44

directly into capital by these platforms right you know we create art we create we put our own

21:50

emotions we get our own feelings anything we produce online it basically

21:55

becomes just a content between advertising there’s a whole other thing there with that that economy is on the brink of

22:02

collapse it’s fairly clear now looking at you know like tim huang’s work and the stuff he’s done around the attention

22:08

economy and ad tech that you know probably in the next it feels very imminent and probably possibly the

22:14

next 12 months we’re gonna see another collapse of the online advertising market exactly not exactly but very

22:20

similar to how we did in the late 80s early 2000s right and and the massive

22:25

impact that that had on on on online industries but just that

22:33

you know we can’t it it’s i guess what i’m saying it’s not a

22:39

it’s not a firm enough infrastructure to provide us an income advertising and it’s not getting to us anyway right as

22:44

artists it’s getting absorbed by other people it’s getting absorbed by uh always getting a small amount of it is

22:50

going to a very very small percentage of people at the top this kind of influences the economy

22:56

the people that have been able to leverage these platforms in order to make money and [Music]

23:01

i don’t want to go around saying people this isn’t art what they’re doing but a lot of what they’re doing the people i don’t see doing the most

23:06

interesting are aren’t those people right they’ve left because you can’t do the most interesting art whilst doing

23:13

whilst being restricted by what makes you popular right um

23:18

which isn’t that you know obviously a centuries-old concern but

23:23

whenever i talk about these things whether it’s art related or infrastructure related that everybody’s thought but that’s not new it’s always

23:29

been like that it’s true um but it wasn’t always like that on a global scale and it didn’t always happen

23:35

in nanoseconds right that’s the difference yeah and i think i mean it it was uh the idea of thinking it was always

23:42

like that there are themes that are perhaps you know struggles that

23:49

have been going on sometimes that could be depressing to think that this rule hasn’t really uh you know resolved

23:54

itself in any way but also that it hasn’t been like that everywhere simultaneously exactly right that that’s

24:01

like it has been you know there’s a thread that there’s a sense of scale to it which is really

24:08

hard to imagine yeah and b kind of realize how where it places us yeah and

24:14

it makes it incredibly hard for artists to get attention if that’s what you’re looking for which has artists we unfortunately usually are right

24:22

the problem that comes out of this is uh also as artists i don’t want to be denying anybody the use of these

24:29

platforms yeah so that’s that’s where the the the conflict is i don’t want to say

24:35

if you’ve got a fantastic idea that works best on youtube or as a podcast and as an artist you want to do that and

24:41

by all means do that yeah and there’s a long history of artists and creatives intervening in

24:47

dominant modes of communication participating creating television exactly music that is exactly but i

24:54

think like in thinking about collective action um i wonder and you know when i was uh

25:00

looking at the the day of action that you um that that you it was part of the proposal

25:06

uh or the speculation and i wondered if you if you’d speculated on other ways of

25:11

of seeing that um collective action happen i mean and as as we were talking now i i

25:18

started to think about one of the issues is time right like a singular day of action

25:23

as shortened as the time scale of life is synchronous time is actually not

25:29

something we experience but it’s this what if it was more um uh like

25:35

spores of growing and kind of like a day of action that’s really not a day of action but is it like is like a

25:41

deflection or a constantly growing and expanding kind of yeah that makes the most sense i think

25:48

we went with the dive action because they’re headline grabbing right and yeah you kind of have to pull those stunts i

25:53

think um initially and how

25:58

effective that would be which would be the only the only way to find out is to try it to certainly yeah you know what

26:05

if we could organize the day when nobody posted new content to youtube or to tick-tock or anything it’s almost

26:11

impossible to do probably um i just wrote an article for 1-0 about complexity and you start looking at the

26:19

i can’t remember the numbers off the top of my head but literally you know it’s years worth of video uploaded to youtube

26:25

every hour right yeah um so being able to to to organize on that scale maybe it’s

26:30

unrealistic yeah but if you you only have to get a certain number of high profile artists or people with large

26:37

followings in for it to become a headline grabber like you know you know if

26:42

if you can i don’t know if you can get kim kardashian to not to not to not tweet to not post to instagram for a date

26:49

um suddenly someone takes notice right um but that’s also not what we’re aiming to

26:55

do we’re not trying to make it about personalities so it’s it’s a hard one it’s a tricky one to pull off i think as a stunt i think as a

27:02

as a symbolic gestures are polemic i think it’s incredibly it can be incredibly

27:08

powerful i know that you guys played with this notion of speculation and uh

27:13

and sort of is it more powerful or or is it as powerful an idea in in the speculation

27:20

like is there a way to keep elaborating on that or is it to try to keep making it happen

27:25

um so that it feels real i think what ifs are always powerful i wouldn’t be in the

27:31

business i mean if they weren’t made you know what i mean and i don’t think any artists would really i mean which

27:37

at some level all are is a what-if question right at some level um

27:44

i it has to break out of that at some point to be effective yeah uh

27:51

you know it’s weird it’s hard to i wrote a book about destroying the internet and and then

27:56

spent last few months watching people like actually trying to destroy the internet in certain parts of the world which was

28:03

both like exciting and then also terrifying because they were doing it for the wrong

28:08

reasons you know i mean like i have very real issues with you know 5g technology

28:15

and what it signifies as it’s run by private corporations um

28:21

but that doesn’t mean i want people setting fire to maybe i do want people separate to towers but not because they think it

28:27

spreads covered because they can see that it’s a it’s a

28:33

it’s a privatization of the radio spectrum in certain ways right you know what i mean so i think what

28:40

if i expand my union thing out to logical conclusion what i’m really asking arguing for is some sort of nationalization of a lot of a lot of

28:47

infrastructure that artists you know i wouldn’t have a problem with us at all being on youtube as much or or

28:54

twitter as much of those if those if those infrastructures and they are

28:59

infrastructure right and this is the i it’s very cool to my

29:04

personal work is is to arguing to have these platforms identified as essential infrastructure

29:11

because they’ve become essential infrastructure for so many people um whether it’s a communication platform

29:18

or or or an infrastructure for artists to work on um

29:24

to argue for these places being infrastructure and then treating them as as you would want to see infrastructure

29:29

treated now in neoliberal capitalism that means a lot of the time just open up to the free market anyway right

29:35

because that’s that’s how you know communication infrastructure and transport infrastructure is handled

29:40

except that in those cases i mean even if it is moving the dial somewhat the

29:46

the notion of regulation is is is not thrown out the window no exactly

29:52

like what are you talking about why would we regulate the construction of roads exactly you know you might privatize buses but you don’t deregulate

29:59

them in the same way that anybody can just have a bus and drive around which is kind of a part apparently what

30:06

silicon valley want to be able to do right which is what uber is and when lyft are they’re like the the the

30:11

complete deregulation of of of transport infrastructure and i’m really arguing for a movement away from

30:18

that especially for artists i would love to see you know

30:23

my wife who’s an academic um and and thinks about privacy issues a lot uh and

30:29

her research is around privacy and education and surveillance and education specifically um

30:35

she has this wonderful idea she talks about a lot about taking twitter breaking up and giving it

30:40

to libraries to run well if your local twitter was a local thing

30:46

and and it was run by a library you know an organization like your library in your

30:51

neighborhood so it would be like a kind of mesh network system i imagine when it was connected

30:56

to every other twitter in the world but you know like breaking it down into these smaller parts so that it’s not

31:02

centralized you know it’s not jack dorsey sitting in silicon valley on his shamanic retreat or whatever he’s doing

31:08

you know like you know dictating what’s become now the most important news and political

31:14

communication network infrastructure yeah in globally yeah you know and there gets to be like isn’t mastodon a bit is

31:22

it mastodon’s built similar around those lines yeah i’ve not yeah and this is a bit this is what’s like for me

31:28

personally i struggle with i have a master done account i’ve never used it because i don’t have the emotional

31:33

energy to start working out another platform right because i’m burnt out on all the platforms i’m on now i just i

31:40

just got a tick tock account like weeks ago because i’m writing a book about tick tock right and and i looked at it and used it

31:47

and was aware of it but i was kind of had put off actually getting involved in it just because i don’t have

31:53

the emotional reserves to to invest in another and some of that’s my age i get that

32:00

right i’m a bit old now i’m like i don’t need to be doing this stuff and you know 10 years ago you know i was the guy that signed up to

32:06

twitter within a month of it starting yeah yeah and every other platform facebook as soon as it was open to the

32:12

public i was on there because it looked interesting now there’s a burnout i mean but there are so many there’s so many right and you’re

32:19

told that this is the new one and as artists you’re told as this that this is the new one are you a visual artist well

32:25

why aren’t you on instagram yeah i have photography friends you know like gallery photography friends

32:32

photographer friends um and news photographer friends who

32:37

they won’t go on instagram and they fight really hard and people say to them but where

32:51

of this the state and government and because i think it’s something interesting that comes up

32:56

around what a lot of the organization and the idea of organized labor within this

33:03

creative context is in some ways pushing for like where where does it make perhaps more sense

33:10

for the state to be involved in these things and where does it make more sense like is it

33:16

is this impetus towards um and the desire towards organized labor

33:22

maybe come from the fact that we have both a weakened state and an overpowerful corporate structure um yeah

33:28

very much so do we and we need a strong i mean we need a stronger state uh as well or is it and i wonder if you think

33:36

if you guys thought about the different roles there yeah a little bit i think i think one of

33:41

my own personal bug bears is we talk about community a lot and we don’t talk about the state and to me

33:48

i you know i like to believe that the two are the same thing right that community seems like a nebulous term a

33:54

lot of times and it’s used in ways that used by corporations a lot like disney used the term community

34:01

constantly right what they mean is customers yeah and what they mean is audience

34:07

and the and consumers is what they mean but these you community as a film product or the star wars community the

34:13

marvel community expects that you know we are addressing ingesting needs of consumers and you’re selling products to

34:19

consumers um but i like the idea of the state being a community i think the two can interact

34:26

and [Music] and be the same thing at times like you know

34:33

we’ve also neoliberalism has demonized the state into being this very much top-down thing

34:39

the same way corporations are a top-down thing and that’s not the state to me the state is us right if something is owned

34:45

by the state it means it’s owned by us you know i got very upset today i saw a story on the bbc about back in the uk

34:53

um one in four people questioned during the pandemic thought that too many people were

34:58

getting welfare payments because they were at work and they interviewed a bunch of of

35:04

young women it turned out who had claimed unemployment benefit for the first time during the pandemic and they were ashamed of doing it

35:11

and they put off doing it to the last minute until they were really desperate for money in order to do it that is your

35:16

money yeah it’s money that you’ve paid in you know they’re getting like 400 quid a

35:22

month i think these people were paying more than that in taxes a month i’m sure they were national insurance payments

35:28

and such it’s your money it’s there for you yeah it’s a signed for you to use in these

35:34

situations we’ve broken that relationship so that the state is enough is is part of the other or part of the

35:40

domination of us rather than it being the community that we’re in it’s like you said this caring

35:46

community you know i want a state that’s built around care and and responsibility for

35:51

each other yeah and it’s these are i know i mean this was the the classic of the 80s late 80s and 90s of like

35:59

the nanny state that the nanny is sort of like

36:04

that someone who was taking care of you was a bad thing yeah exactly what’s wrong with being taken care of especially if it’s a communal taking

36:11

care of you yeah i’m sound like an old lefty hippie i know that but we don’t have enough hair for that

36:17

yeah we’ve got like red coat’s not here but i i i it’s interesting to think like

36:22

what what could you imagine the role like to think of the union uh as a as a

36:30

way towards um pushing and and getting the public to

36:35

understand um not just the physical infrastructure of the of the of the network and

36:42

technology in general but the actual sort of platforms as well as public infrastructure as there being

36:49

public value and much of it is too right then you think of like you know i mean america has

36:55

the the the silicon valley myth is is built on a falsehood that there is like

37:00

how much uh national defense money was spent on on foundational

37:06

technologies that things are then built on top of exactly so i wonder how a union could play and i don’t know that

37:13

this has come up in your conversations but it does through this conversation thinking how could a union play a role

37:19

in transforming the perception of this infrastructure as public public space yeah it’s

37:26

it would certainly be a campaign i’d like to see this kind of union very very invested in um and we’re artists right so it’s an

37:33

artist’s union we should be using art to make these points i’m hoping that that’s kind of why doing my art to a certain

37:38

extent is to argue for these points and then it’s like you know i certainly interact and work with other artists

37:45

kind of arguing those points um i think really sort of solidarity movements like for like like the kind of

37:52

general content strike thing that we were kind of talking about it would be kind of speculative strike

37:57

that we based the project around i think we’ll hopefully would highlight this you know they would highlight at least that the community’s creating the content

38:03

right the content is you can’t log on to youtube or spotify even right every day and and

38:10

there’s magically music for you to listen to on spotify someone made that music and it’s important i think to

38:15

realize that’s coming from the community as much as it’s coming from yeah and that there is a collectivism needed to i

38:21

think that’s the relation that the act of the union to think um collectively like there isn’t anyone

38:29

we can try to make better you know decisions to not be on social media because it’s for our own mental health

38:34

but it’s not going to transform the platforms exactly we need collective action either through the state or some

38:40

other mechanism that’s going to going to take care to try and make it make it so my kind of big picture is break up these

38:47

corporations nationalize them right which i know is incredibly like probably unrealistic and in many ways unpopular

38:54

thing to do um the alternatives are we build our own platforms but then that becomes a

39:00

dramatic concern and it’s not necessarily something that artists should be doing

39:05

maybe they should they should certainly be involved in in the design maybe of of kind of platforms

39:11

um but it does extend the question of the of the uh of the sort of internalization

39:18

of the silicon valley sort of like well you should build your own yeah exactly that’s what the answer is exactly

39:24

exactly which is what people say to me constantly well what have you built you know and and

39:30

it’s hugely frustrating um it’s not the point you know it’s not

39:35

the answer um but at the same time we are building these platforms these platforms don’t exist without our labor

39:41

both both as audiences and content producers i think that’s something that uh that needs to be rammed home to people

39:49

as much as possible and explained and illustrate to people i was always surprised

39:54

um a few years ago when i was living in new york a friend of mine invited me to come and talk to her class we were masters

40:02

students design master students um at a big it was that prat it’s a big

40:07

design school in in new york in manhattan um would you come and talk to them about

40:13

digital labor and these kids were like in the early 20s early to mid 20s and i was

40:18

like really they’re like can i really you want me to stand up in front of 20

40:23

20 year olds and tell them about digital labor and they’re going to look at me and they’re going to eyeball and go yeah we know this granddad whatever

40:30

we we’re aloof and we and i’ve just and i was absolutely shocked i went into that class

40:36

none of them were aware of these concepts at all i i started explaining to me you know when you realize if you’re watching a

40:42

youtube video and you click like you’ve done you’ve you you are working for google

40:47

you’ve created value for google your labor has created directly value for google because you’re

40:53

teaching their algorithms on what popular content is and you’re teaching the ad tech networks what you like

41:00

and then you you you directly create and i stood there and

41:06

slapped jaws and wide eyes these kids hadn’t really considered this before and that suddenly

41:11

became a lot of motivation stuff that ended up me talking about in dal because it was very much

41:18

i thought people knew this i thought that i thought that more people knew understood this than than

41:24

apparently do right yeah and it’s very um

41:29

it was very it was it was a real eye-opener at that moment for me and i think we nearly constantly kind of

41:34

pushing that that education is to people that awareness of how these structures

41:41

really work and the labor you do just as an audience you don’t have to be creating content

41:46

to be performing labor on these yeah on these sites right as soon as you use them as soon as you watch a video

41:54

yeah your the value of what you’re watching has been directly turned into something that’s used to create capital

42:00

well that idea to a privacy that that still remains within the frame of this

42:06

you know um uh it’s just it’s not framed in the way that i don’t it’s not a question of like

42:13

being surveillance it’s a question of feeling like it is private yeah right like it is it is in

42:20

the realm of that this is not i don’t need to leave a digital trail wherever i go uh i would be okay with that yeah

42:28

yeah um i did uh going back to this question of you know we were talking about artists uh and um

42:35

uh and change and like us trying to imagine you know uh new ways of being

42:41

and i think so like as we were talking about the organized aspects um

42:46

i wonder if you could talk a bit about um you know you straddle these worlds of fiction and journalism all the time and

42:53

i wonder if you could talk a bit about sort of speculative the speculative work that

42:59

you’ve done and how how um not only has it sort of helped in

43:04

this case of thinking through organized labor in relation to the creative world but but generally how how does that

43:11

speculative design or speculative fiction that you that you engage in a lot of ways um engage these real life issues like

43:18

what what’s the role of that it’s weird i’ve fallen into a place where the two are kind of inseparable to

43:23

me which is a really like this in the current climate of how the media is viewed by a lot of political actors

43:30

is a kind of weirdly strange thing to to admit to to doing that people don’t want to see

43:36

lines blurred between like the real and the fake or whatever um and it’s strange i does

43:43

i don’t write i don’t think there’s any issues that i write purely

43:50

fiction or non-fiction about i’m writing about both all the time and that’s not that’s i’m realizing now after doing it

43:57

for five years that that’s my practice my practice is doing both right so you know i’ve got for example i’ve

44:03

just got like just a couple of weeks ago start a new column for one zero

44:10

um which is part medium so another one of these big platforms right but they’re paying me

44:15

like almost a living wage to write this column for them which is about complexity issues from a lot of stuff

44:21

we’re talking about now and platforms and about how complexity um the complexity of networks and the

44:26

economy and the internet has a direct impact on democracy because we don’t

44:31

understand it but that’s what my novel was about was also about that um and i’ve written short fiction that came out

44:38

of that and that in turn a lot of that came out of reporting i did five years ago when i went to china and looked at

44:44

supply chains so these two these things are just constantly feeding into each other all the time

44:50

excuse me and it’s impossible for me to separate them apart from when i’m sitting down to actually do the work

44:57

to write them down you know i’m writing a novel at the moment which is about social media again

45:02

and the culture to certain extent which again is based on off of an article which actually hasn’t

45:08

been published yet but i got a lot of you know i wrote an article about funko pops you know those stupid little

45:15

toys with the big heads i wrote an article about that for advice um just before the pandemic started um

45:22

and it ended up being about fan culture in those things and how people relate to physical items and it’s inspired

45:29

straight out of that i’ve started writing a novel based on this this concept right this idea of how fan

45:34

cultures and how they interact with infrastructures and stuff um [Music]

45:41

in some ways it’s it’s easy and it’s lazy for me because i have to do twice as much research i’m always constantly

45:46

working on the same topics but it’s also an emotional thing for me i like that like that

45:51

for example like the stuff i wrote about going to china and looking at supply chains spending time containerships

45:56

all that stuff was published by the bbc and i loved publishing it through the bbc there’s a lot of restrictions

46:02

um [Music] especially to length i wasn’t allowed to write more than two thousand words on

46:08

any of the in the articles which i felt like it needed a lot more and but it didn’t matter because i was

46:14

getting out such a large audience and that was really important to me with those topics you’re talking about where

46:19

you know your everyday plastic items from china how they get you and the labor and the infrastructure and the

46:24

complexity and the algorithms and everything that’s involved in getting you know this cup to you from china right um it is

46:32

uh something that i feel is such an important fundamental thing to

46:37

all of us that it i need to get out to a wider audience as possible you know i could have written that article for did

46:43

for for maybe atlantic or written a much longer piece for

46:48

a you know a more politically interested publication but it wouldn’t

46:55

go out to you since i got it out to for i think something like half a million people read those stories or something

47:01

ridiculous over in the last five years that they’ve been upgraded so you know i getting that out to that number of

47:06

people is incredibly important to me but at the same time the restrictions that come with that are very emotional for me

47:12

as well so you know i sat there wrote an article about you know visiting christmas christmas decorations factory

47:18

and you were in china um and uh the bbc uh they accommodating me

47:24

and allow me to describe what the environment was there but i came away if it was haunted by what i’d seen right in

47:31

all the factories i visited in china um so i ended up writing fiction about that

47:37

because that was the way that i could get that other stuff out and i wrote a very

47:42

very initially a very experimental short story which is up on medium called special economic language it’s about

47:47

it’s literally the same paragraph repeated like 20 times and it was the i stood for half an hour in a

47:55

electronics components factory in shenzhen and watched this one guy testing

48:00

um little gps chips and he literally just had to plug them into a thing and if the light went green

48:06

they were fine if they weren’t red if the light went green they went in one box if the light went red they went in

48:12

another box and he did that for the half hour that i stood watching him

48:18

and he’d done that for 12 hours that day i was told and he lived in a dormitory which was next door

48:23

to the thing when we went to the dorm shoes there were these horrible little crappy rooms with four kids on bunk beds

48:29

playing world of warcraft and laptops that was that was their existence right and i wanted to kind of

48:34

you know the story is just the same paragraph repeated but sometimes the light’s red and sometimes it’s green and then there’s a break where they go and

48:41

have lunch we’ll go and play games and then they come back and they do it again and these kids were like you know 17

48:47

16 17 years old um and i wanted the story to be really challenging so like if you can’t get

48:53

through reading this you can’t get through doing this kid’s job right you know it’s that is that mundane and that that that that repetitive

49:00

and that that was something that i couldn’t get into the bbc articles i couldn’t get that emotional

49:07

angle into it so that’s where speculation works for me that’s why it’s really important to me

49:13

is to be able to envision it’s both emotionally present stuff

49:20

and envision stuff maybe i’ll get to a point in my career when i’m starting to be more positive

49:26

about things and i can start positioning like alternative futures which are good

49:31

but i tend to my work tends to skew the other way where i’m trying to look at how bad things are in order to yeah well i mean

49:38

i think that there was a a part of that the question that i guess i was i was inkling towards the the positive only

49:45

because we were talking about organized labor although much of that even if it’s in uh

49:52

a mode towards a better way of being is often about resistance

49:58

to trying to create a protestants yeah in which we will not put it like someone whose work gets called dystopian

50:04

a lot and i’m not happy i’m not particularly i don’t think the term dystopia is particularly what i saw in

50:09

china was dystopian to me yeah but that’s not a dystopia that’s people’s real existence yeah yeah so to belittle

50:15

it by calling it like a science fiction scopio is it’s like it’s offensive on some level to me

50:21

um and these things are dystopian if they’re happening down the road from you but they’re not if they’re on another

50:27

continent and you don’t need to see them but you get the end product of it neatly delivered to you well that’s i think i think that’s a really interesting aspect

50:34

of what you were saying that this what the speculation or what the

50:39

allows and and and uh that the news forum is about a kind of

50:45

reductive circulable form of information yeah um but that you know

50:52

the sort of entangled emotional complexity of contemporary life

50:58

needs other forms it needs something else yeah and i said well that’s i mean we’re artists right that’s what we do

51:04

i think me personally as an artist that’s my practice yeah and i think it is for most artists whose work i enjoy and and

51:10

relate to even if it’s on the even if it’s not always the most obvious thing they’re

51:16

doing they’re they’re trying to tackle that that that sense of of complexity and an

51:21

emotional kind of kind of confusion that comes with a lot of of modern life

51:27

and it’s like it’s it’s too easy as well to um you know say well you know people say to

51:34

me or i see people saying you know dystopias aren’t helpful or being negative isn’t it helpful or not you need to be

51:40

create positive alternatives and people have been doing that for decades without and it is useful and it’s part we need

51:46

both of those things right but you know i look at the number of silicon valley ceos that cite star trek as as a

51:53

as a positive future and they’re in no way walking working towards that kind of future right

52:00

this is a future where money is illegal people missed in the federation money is

52:05

actually illegal right it’s illegal on earth to have money it’s been banned it’s been outlawed

52:10

the capital has been outlawed in star trek but the world’s greatest capitalists including jeff bezos will

52:16

tell you endlessly about how this is the future that he’s trying to build and he’s not and in order for us to

52:22

understand in order for us to build positive futures we need to understand what’s negative about the about the present in

52:28

order to directly like you know fix that to stop it to change it right

52:35

and yeah it’s a tricky one it’s a tricky one

52:40

it upsets people when i talk like this a lot of the time but is that an inherent is that then like uh

52:46

kind of the uh i would call it punchline but maybe one of the most telling aspects of some of the

52:52

speculative component of a day of action is that you you’ve already envisioned its inevitable failure yes and then that

52:59

is that becomes then we will work at this even though it will fail and that that is part of that failure is drawing

53:06

out the complexity as to why why so in the in the day of action thing i

53:12

wrote a fake news article guardian news article i don’t know if it’s if you’ve seen it um

53:18

it’s part of the project the idea being that when when when the speculative project started there’s already been one

53:24

day of action and we’re organizing for a second day of action the difference being that after the first day of action

53:31

summer some of the platforms facebook banned uh the union because what they were doing

53:37

was against the terms of services and it was actively actively dissuading people from using

53:43

facebook as against facebook’s terms of services right actively disrupting facebook they’d you know

53:49

facebook speculatively speaking had found a way of of making these platforms illegal and that then also i think been

53:55

overturned later but it was enough to kind of it was interesting because it was enough enough i felt in a way to

54:01

make make the union more militant in a way you need to have something that everybody sort of it

54:08

comes against to to fight against it when you’re when you’re organizing politically like this and

54:13

um [Music] as much of the it was a perfect example for me and

54:19

as as a writer that you know you organize people against the platform that platform fights back it should make

54:24

that organization stronger it should make it easier for you to recruit people hey look see what’s happening

54:31

ironically the right is very good at doing this right we’ve seen this during the pandemic we saw it during the trump

54:36

and we saw during brexit we saw how how the right has used um

54:41

them being banned from social media for very valid reasons as an argument to say that these platforms are anti-democratic

54:48

which they are in other ways so everything’s complicated and and and difficult to

54:55

outline in a lot of ways but you know i kind of like the idea yeah of it failing but you take failures as a political as

55:02

political organizers as as activists uh

55:07

anyone who’s who’s really in a fight you have to take these failures

55:12

as expected and as rallying cries right and there’s

55:17

ways of of doubling down on you your efforts in a lot of ways or readdressing

55:22

your tactics or wherever they are i’m saying this like i’m an organizer i’m speaking here i’m speaking very

55:29

speculative because the last thing i am in the world and i put my hand on the heart and say the last thing i am is a

55:34

political organizer right i don’t pretend to be yeah i know people that do that and these people are the most incredible

55:40

people in the world yeah and people who go away and and and spend two decades

55:47

you know dedicate two decades three decades of their lives to a cause that’s how the civil rights movement happened

55:53

in the in the us it was people dedicating decades to it white people as well as black people

55:59

dedicating their lives to to giving up parts of the life for a cause

56:04

it’s very different from you know clicking like on a tweet or retweeting all the sort of stuff that i do right

56:09

you know just like you know tweeting links to new stories and saying this is terrible look at this and then moving on

56:14

to the next thing that’s not that’s not real organization and when you guys asked me for a reference for the

56:21

the hollow mag thing i got astra taylor article which called against activism

56:26

where she’s arguing for the difference between activism and organizing and we seem to be very

56:31

occupied with activism and not organizing at the moment and and i think that’s kind of i wanted to kind of scratch that

56:38

a little bit with with the dl with the union project it’s very easy

56:44

to on one level to say hey don’t upload anything to youtube for a day or don’t don’t do any instagram stories for a day

56:51

or don’t watch anything on facebook and click on any ads for a day it’s very easy to do that

56:56

it becomes gimmicky and people can move on for it and we need to be in for a like that project would only work if it was

57:02

there for a longer run and people dug in and people dedicated a certain part of their lives instead doing that podcast

57:08

on the off chance that 12 people might listen to it and buy your book maybe take that time and put it into

57:15

to doing some kind of collective action like i say it’s very easy for me to say this when i’m not actually physically

57:21

doing it no but it’s interesting that it i mean part of the part of the essential

57:28

work that we wanted to do in the digital economies lab was um

57:34

to to to think around what needs to what kind of infrastructure is missing and

57:40

what and what what can artists play in in imagining at

57:45

least the early stages of it we’re not there’s no we shouldn’t have a pretense that we

57:50

have the resources to really build the infrastructure in our tiny organization with our tiny ragtag group of

57:57

of critical thinkers but but we can’t imagine what infrastructure is missing and begin to sort of push

58:04

towards that and i think that’s a really interesting point about this this nature of the need

58:10

for organization in some form and it if it doesn’t look like what it’s what has come before

58:16

because there are certainly really you know valuable arts organizations that

58:22

are meta organizations serving other arts organizations but there’s something

58:27

still missing yeah and whether that’s it being about

58:32

21st century technology or the 21st century condition of globalization fully

58:38

realized like what you know it’s uh it’s tough to say but i think

58:43

that that’s a really important and interesting point going forward well i think this has been a fascinating

58:51

and i hope rich conversation thanks very much um for uh for spending

58:56

the time with us in real space in real space space in the tv space of the first

59:02

face-to-face meeting i’ve had in a few months and you managed to do it on the day it was minus 20 degrees

59:09

thank you for coming out of out of a bubble uh although all of us you know we

59:14

get that opportunity we know it’s safe we’re like that’s gonna feel great i’m gonna be around other people yeah and uh

59:22

you know even if i’m really awkwardly far from them so from over here on the other side

59:28

thank you thank you so much thanks for having me and for letting me ramble endlessly about stuff i hope we do it

59:35

again yeah i’m sure we will yeah

59:52

you

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